Remember David and Goliath? Who would of thought a young lad and a sling could slay a well equipped war savvy giant? The truth is that we are all captivated by over achievements. We have not slain any giants lately but like David, divine grace and skill have resulted in some truly remarkable success stories over the past year and we would like to share some with you.

All aboard and then some?

Challenged with growing new households into more profitable and robust relationships, we designed a segmentation and executed our marketing plan that yielded tremendous results and ROI.

Hold on to your dollars!

Creating and implementing an attrition model to help identify at-risk customers, our client has realized a significant increase in both household and balance retention.

Hello, is anyone home?

We used a proprietary method to successfully determine which non-active, addresses in Alagasco's customer base were dwellings that were occupied and could be targeted.

Anyone looking to convert single service CD customers into more profitable DDA accounts?

Our CD optimizer system has dynamically grown more intuitive over the past three and a half years. We take advantage of these three critical marketing elements to drive results...

Data intuitive, Multi-channel approach drives BIG response for New Jersey Natural Gas (NJNG)

2010 requires marketing initiatives to be a highly intuitive, multi-channel process. Blu breaks down the barriers to our customers’ success using our seven question one answer process www.7questions1answer.com.

Deposit and Cross-sell Strategy

Blu successfully creates and executes a strategic marketing plan to grow deposit base and gain prospects for a financial client.

CD Maturity Cross-sell

When CDs mature, money is in play, customers are evaluating institutions and offers — you’re the only one who knows this. Reflex Blu will show you how to keep the funds you want and how to migrate these to lower cost deposits.

High Impact B2B

Innovative ideas to capture the attention of business owners