Understanding the Importance of NCOA

How much money is your company wasting on undeliverable mail? With escalating postage, printing and production costs, Mailing to vacant or undeliverable addresses is not only costly to the marketer but also to the environment. At Reflex Blu, we run all your customer addresses and prospect addresses through the National Change of Address database to make sure that we have the highest deliverability rate for all mail.

With over 44 million consumers and businesses moving each year the US Post office spends up to $2 billion dollars a year processing undeliverable mail that could be avoided with Delivery Point Validation (DPV) and National Change of Address Processing Link (NCOALink). Reflex Blu licenses both of the products to ensure that all mail is deliverable and accurate.

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