Retail

Customer Profile Analysis

There is no better predictor of the future behavior than past and present behavior and our exhaustive analysis reveals those hidden secrets.

Retail

Customer Profile Analysis

There is no better predictor of the future behavior than past and present behavior and our exhaustive analysis reveals those hidden secrets.

If disciplined repetition is the greatest developer of excellence, then you should expect nothing but the best from our Customer Profile Analysis (CPA).

If disciplined repetition is the greatest developer of excellence, then you should expect nothing but the best from our Customer Profile Analysis (CPA).

In the past 20 years blu has analyzed over 500,000,000 transactions in search of patterns of profitability on behalf of our clients.

In the past 20 years blu has analyzed over 500,000,000 transactions in search of patterns of profitability on behalf of our clients.

Our CPA looks at your customer transactions because,

There is no better predictor of the future behavior than past and present behavior.

Our CPA looks at your customer transactions because,

There is no better predictor of the future behavior than past and present behavior.

We identify future pent-up demand for your brand by isolating person, product, place, and time variables of past profitable transactions to determine how to create more just like them.

We identify future pent-up demand for your brand by isolating person, product, place, and time variables of past profitable transactions to determine how to create more just like them.

Ready to maximize your marketing experience?

Ready to maximize your marketing experience?

Multi-Layered Analysis

Our multi-layered analysis involves a comprehensive examination and evaluation of your brand. It entails delving beyond surface-level observations and superficial interpretations to uncover deeper insights and complexities.

quantitative
Brand Preference Index
Brand Affinity Stages
Customer Migration Map
Consumption Time Frame
qualitative
Brand Story
Unique Consumer Benefit
Customer Journey Audit
Brand Playbook

Our Retail CPA analyzes your customer data streams, adds insights from over 3,000 additional consumer data points to create a clear plan of profitable growth for your brand.

Multi-Layered Analysis

Our multi-layered analysis involves a comprehensive examination and evaluation of your brand. It entails delving beyond surface-level observations and superficial interpretations to uncover deeper insights and complexities.

quantitative
Brand Preference Index
Brand Affinity Stages
Customer Migration Map
Consumption Time Frame
qualitative
Brand Story
Unique Consumer Benefit
Customer Journey Audit
Brand Playbook

Our Retail CPA analyzes your customer data streams, adds insights from over 3,000 additional consumer data points to create a clear plan of profitable growth for your brand.

We deliver clear understandings of WHO to target, WHAT to offer, WHEN to do it and WHERE. Peak marketing performance starts with a focus on response, and our Affinity Staging clarifies your potential in terms of actual dollars of response. Behavioral migration maps keep us focused on growing lifetime value and the brand preference index identifies the best prospects for your acquisition needs.

We deliver clear understandings of WHO to target, WHAT to offer, WHEN to do it and WHERE. Peak marketing performance starts with a focus on response, and our Affinity Staging clarifies your potential in terms of actual dollars of response. Behavioral migration maps keep us focused on growing lifetime value and the brand preference index identifies the best prospects for your acquisition needs.

“Blu sets the new standard for creative, analytical, and strategic digital and social implementation. Together our teams have produced successful campaigns, but we fully believe the best is yet to come.”

William L. Koleszar

Chief Marketing Officer, American Family Care

Let’s climb higher together

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