Marketing Science Drives Patient Visits
Marketing Science Drives Patient Visits

We have help AFC to drive 500,000+ patient visits over the last 8 years.

Here are the top 3 tips to make it happen for you.

We have help AFC to drive 500,000+ patient visits over the last 8 years.

Here are the top 3 tips to make it happen for you.

Don’t assume your past patients will return. Instead use patient data to increase share of treatments and share of Care within Households to increase frequency of patients and increase patients under care in
the Household.

Prospect using predictive analytics that leverage AFC patient data, treatment, and time inputs. Around 55-61% of urgent care revenue comes from two specific segments. To perform at your peak, spend money on prospects with High Brand receptivity.

Implement an Always On Strategy by staying in front of potential patients with seasonal specific treatment content that broadcasts the rational and emotional benefits of AFC. We can’t predict exactly when they will get sick, but we can influence their choice of care when care needs arise.

Don’t assume your past patients will return. Instead use patient data to increase share of treatments and share of Care within Households to increase frequency of patients and increase patients under care in
the Household.

Prospect using predictive analytics that leverage AFC patient data, treatment, and time inputs. Around 55-61% of urgent care revenue comes from two specific segments. To perform at your peak, spend money on prospects with High Brand receptivity.

Implement an Always On Strategy by staying in front of potential patients with seasonal specific treatment content that broadcasts the rational and emotional benefits of AFC. We can’t predict exactly when they will get sick, but we can influence their choice of care when care needs arise.

Proven Campaign Strategies That Convert

Grand Opening

Proven Campaign Strategies That Convert

Grand Opening

Always On

Does anyone else have to ask their teenager 4-5 times to clean up their room? For a message to become action, disciplined repetition is essential. Your brand content is no different. Studies show connecting your message to your audience can take as many as 8-15 reiterations, depending on message complexity and brand awareness. Our “Always On” approach uses a disciplined cadence of emotional and rational ads that warm the heart and convince the mind to act. While every brand differs, effective touch cadences are usually between 8-15 per month, per person, using various DSP platforms. Blu’s predictive analytics define high response targets, our online identity resolution technology identifies their online presence, and then we keep your brand content “Always On” in the minds of our audience, so when that urge to transact comes, you are top of mind and first in line.

Four Goals of Always On

Drive Volume

Build Pipeline

Build Brand Awareness

Prove Investment

Always On

Does anyone else have to ask their teenager 4-5 times to clean up their room? For a message to become action, disciplined repetition is essential. Your brand content is no different. Studies show connecting your message to your audience can take as many as 8-15 reiterations, depending on message complexity and brand awareness. Our “Always On” approach uses a disciplined cadence of emotional and rational ads that warm the heart and convince the mind to act. While every brand differs, effective touch cadences are usually between 8-15 per month, per person, using various DSP platforms. Blu’s predictive analytics define high response targets, our online identity resolution technology identifies their online presence, and then we keep your brand content “Always On” in the minds of our audience, so when that urge to transact comes, you are top of mind and first in line.

Four Goals of Always On

Drive Volume

Build Pipeline

Build Brand Awareness

Prove Investment

Schedule a 30 Minute Meeting with Marci

Schedule a 30 Minute Meeting with Marci

competitor rfid

RFID technology can be seamlessly integrated into your marketing strategies to drive engagement. By capturing RFIDs within specific geographic boundaries to act as leads, we can fuel your next marketing plan with a high-response target set. These leads can be activated in DSPs and social platforms as part of a comprehensive always on strategy.

How Does It Work?

Map Competitor Location

Tag Prospects

Serve Ads

Track Conversions

competitor rfid

RFID technology can be seamlessly integrated into your marketing strategies to drive engagement. By capturing RFIDs within specific geographic boundaries to act as leads, we can fuel your next marketing plan with a high-response target set. These leads can be activated in DSPs and social platforms as part of a comprehensive always on strategy.

How Does It Work?

Map Competitor Location

Tag Prospects

Serve Ads

Track Conversions

“Blu sets the new standard for creative, analytical, and strategic digital and social implementation. Together our teams have produced successful campaigns, but we fully believe the best is yet to come.”

William L. Koleszar

Chief Marketing Officer, American Family Care

Humbly serving our clients for 25 years

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