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You Don’t Have to be a Wanamaker

You Don’t Have to be a Wanamaker

Oct 22, 2019 | Brandwashing, Marketing Insight, Strategy, Wanamaker

John Wanamaker was an American merchant and founder of one of the first American department stores. He was a religious, civic and political figure, considered by many to be an advertising genius and marketing pioneer. But his problems were real, and his frustrations...
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