Know Now Blog
Know Now Blog
Psychogeometrics – What Your Choice of Shape Says About You and Your Customers
Understanding your customers is the single most important factor contributing to your brand’s success.
Social Media & The Super Bowl
When it comes to the Super Bowl, there’s one new element that’s just as important as the TV screen everyone’s watching–the other screen everyone is watching.
Prime for Success in 2017
Priming is a non-conscious form of human memory concerned with perceptual identification of words and objects.
6 Steps to Viral Content
In this day and age, making content “go viral” is a top goal of any companies. But how do you get content to go viral?
Why People Buy
It’s a simple truth: people don’t buy products. They buy dreams. They buy emotions.
Physical Triggers Impact Response by 61%
You’re standing in the checkout line, the conveyor belt slowly moving your groceries up to the cashier when, suddenly, you toss a pack of coconut-lime-strawberry flavored gum onto the belt.